DRMockup-opt

51 Marketing Hub Automations Your Team Should Know About

     
    Setting ICP Tiers Automatically in HubSpot - Thumbnail

    Sales Hub Tutorial: Setting ICP Tiers Automatically in HubSpot

      1 min read

      Search Engine Marketing: It Is For Everyone

      Featured Image

      We’re starting off the day with a citrusy Honduran coffee and continuing our previous discussion about search engine marketing.

      Search engine marketing is extremely effective because the people who utilize search engines have an intent or a reason for their search. They want to know something or find something–what’s the forecast for the upcoming week, where is the nearest sushi restaurant, etc.

      Certain keywords have different levels of intent, so you want your keywords to match what people are searching for as it relates to your business and their intent.

      So, what does your advertisement need to have? Number one, the keyword.

      For example: If someone types in their search bar “Best sushi near me,” then your ad should say something like “Best sushi in town” to drive traffic using those similar keywords.

      Another important thing to remember is that the landing page linked to your ad should match whatever is mentioned in the ad.

      For example: Your ad that reads “Best sushi in town” should lead to a webpage that includes the address of the restaurant, the store hours, the store phone number, and some glowing reviews about the food. Maybe even a description about how you buy the freshest local seafood in the county to serve to your guests.

      Always think about the keywords and how those keywords relate to what the consumer is looking for and what your business, products, or services have to offer.

      It’s a simple science that will help your business rank high in the search engine results pages if you pay attention to those keywords!

      Streamlining CRM Onboarding and Enablement: A Guide for HubSpot Super Admins

      This one's for the super admins and all who aspire to master the art of CRM management within HubSpot. As stewards of our organizations' CRM...

      The Critical Importance of Scalable and Maintainable System Architecture

      In the world of Revenue Operations (RevOps), there are countless levers to pull and opportunities for automation and efficient workflows. The...

      3 Things That Stop Ops Teams from an Integrated Tech Stack & How to Overcome Them

      Everyone wants to connect the dots in their tech stacks, and for good reason: keeping data clean, removing human error, reducing manual tasks, and...