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51 Marketing Hub Automations Your Team Should Know About

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    Sales Hub Tutorial: Setting ICP Tiers Automatically in HubSpot

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      Intro to the Marketing Advent Calendar: Geofencing and Geofarming

      Picture of Mandy Mandy : Dec 1, 2020 12:49:07 AM

      Digital Marketing Marketing Strategies
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      Thanks for joining me on this 24-day series of Monday Morning Marketing. Here we’ll sample decadent coffees while discussing important topics that I think everyone should know about digital marketing.

      Today we’re taking a dive into geofencing and geofarming. Let’s get into the basic definitions.

        1. In digital marketing, geofencing refers to location-based marketing where geographic boundaries are placed around a point of interest.

      This type of marketing targets people who come within a given boundary point. This allows digital marketers to reach people who are currently at or have previously been within this fixed perimeter.

      1. Geofarming refers to the act of targeting a person after they have entered the boundaries of the geofence.

      Now that you have an understanding of what geofencing and geofarming is, watch the video to get more ideas about how you can start using these (possibly creepy!) techniques to reach your audience.

      Happy Monday!

      Keeping Up with HubSpot: 6 Bite-Sized Solutions to Streamline Operations, Boost Efficiency, and Drive Results

      Picture of Aurora Aurora Oct 30, 2024 4:58:49 PM

      Managing client relationships, streamlining operations, and hitting your revenue goals can often feel like an uphill battle—especially when manual...

      Marketing Strategies HubSpot Hubspot CRM CRM

      5 HubSpot Features Nonprofits Can’t Afford to Ignore (with September 2024 Updates!)

      Picture of Aurora Aurora Oct 25, 2024 9:00:00 AM

      Nonprofits operate in a world where resources are often limited, but the demand for meaningful engagement and measurable impact is high. HubSpot’s...

      Marketing Strategies HubSpot ABM Hubspot CRM CRM Best CRM for nonprofits

      HubSpot CRM Trends 2024: Prepare Now for Success in 2025

      Picture of Aurora Aurora Oct 24, 2024 9:00:00 AM

      As we approach the end of 2024, CRM systems are advancing at a rapid pace, making it crucial for B2B marketers to stay ahead. HubSpot is already...

      Marketing Strategies HubSpot ABM Hubspot CRM CRM AI