51 Marketing Hub Automations Your Team Should Know About

    Setting ICP Tiers Automatically in HubSpot - Thumbnail

    Sales Hub Tutorial: Setting ICP Tiers Automatically in HubSpot

      1 min read

      Intro to the Marketing Advent Calendar: Geofencing and Geofarming

      Featured Image

      Thanks for joining me on this 24-day series of Monday Morning Marketing. Here we’ll sample decadent coffees while discussing important topics that I think everyone should know about digital marketing.

      Today we’re taking a dive into geofencing and geofarming. Let’s get into the basic definitions.

        1. In digital marketing, geofencing refers to location-based marketing where geographic boundaries are placed around a point of interest.

      This type of marketing targets people who come within a given boundary point. This allows digital marketers to reach people who are currently at or have previously been within this fixed perimeter.

      1. Geofarming refers to the act of targeting a person after they have entered the boundaries of the geofence.

      Now that you have an understanding of what geofencing and geofarming is, watch the video to get more ideas about how you can start using these (possibly creepy!) techniques to reach your audience.

      Happy Monday!

      HubSpot's All-New Content Hub vs. WordPress — A 2024 Perspective

      April was a HUGE month for anyone in content and inbound marketing — HubSpot launched a revamped version of their CMS Hub, now called Content Hub....

      Optimizing Content Marketing with AI-Driven CMS

      Unlock the future of marketing efficiency and creativity with AI-powered content management systems.

      Streamlining CRM Onboarding and Enablement: A Guide for HubSpot Super Admins

      This one's for the super admins and all who aspire to master the art of CRM management within HubSpot. As stewards of our organizations' CRM...